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August 1, 2004 – Vol.9 No.19

MORE PRIUS’S ON THE WAY.

Overwhelming demand today is causing Toyota to increase its production of new-generation Prius sedans by 50 percent.

Concerned with long waiting lists at dealerships – sometimes months – Toyota will boost monthly production from 10,000 units per month to 15,000.

So popular is the hybrid technology that Toyota is also delaying introduction of its two other hybrid offerings - the Highlander Hybrid and Lexus Hybrid to ensure the production will meet anticipated demand. Visit Toyota at http://pressroom.toyota.com/ 

 

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